Author Archives: root-brio

Advisors and brokers, does your social media strategy measure up?

How brokers and advisors can leverage TikTok, YouTube and other social media channels to reach clients and educate participants. Video-sharing platforms like TikTok are well-known as the domain of teenage dance routines, preposterous pranks and beauty tutorials, but increasingly these channels are proving valuable as a forum for more serious content, including product reviews and […]